Do you know what type of content marketing you should post on your socials?
2/06/2020 4:33 AM by
Sometimes it can be hard to keep generating content daily for your social media, and even more when there’s not much going on.
So, here are a few examples taken from our social media of what you could post on yours:
Internal projects, services or products that your business developed or offers
- Figure: SSW’s devs doing a scrum retro with General Manager Uly after working on
Projects that your company worked on
- Figure: SSW's developer Kosta being recorded by SSW TV about the web app that SSW developed for Sydney University
- Figure: SSW TV Tech tips recorded during NDC 2019 on YouTube -
Watch the playlist here
Events that your company organised
- Figure: Clean Architecture Superpowers paid training promotion on SSW's socials
Angular Hack Day post-event post
External events that you and your team attended to
- Figure: SSW’s team in our booth at NDC Sydney 2019 with Alumnus Tiago Passos
Your team members profile
- Figure: In profile photos, you can show your employees in action
Your employee's blogs posts
- Figure: Use the same image from the blog post for consistency
Your business blog posts
- Figure: When you promote your own business' blog post on your social media, try to use the same design & branding
General content wrote by your team on your website
- Figure: Even though some of your content doesn’t have a photo, you can add a relevant one from free stock photo services, like the above
- Figure: Hiring post following branding guidelines
Teamwork, parties, etc
- Figure: A team shot just before NDC with part of the SSW China office
Relevant news for your industry
- Figure: If you don’t have a catchy photo to represent your news, try free stock photo websites like
Memes, if they suit your industry
To see best practices for sharing memes on your socials, check out our Rule: Do you know why you should use memes as part of your business social media content?
- Figure: A meme once a week on weekends can help you boost your social media engagement
Do you feel this rule needs an update?