Do you know how to monetize apps?
16/06/2017 3:39 AM by
Do you know free games are designed to make money? See the good and bad examples:
Bad example: paid apps
Good example: free apps with in-app purchases
Bad example: paid with currencyGood example: paid with abstract currency
Bad example: treat all customers the sameGood example: detect when a customer might leave and offer them incentives
Bad example: same prices for everyoneGood example: capture data eg. What device and do data mining to set different prices
- Figure: some apps charge more based on the device you are using
- Figure: know app developers make most of their in-app purchases from the whales 🐳
Do you feel this rule needs an update?