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Do you utilize advertising mediums?
  v2.0 Posted at 13/02/2016 5:11 AM by Tiago Araujo

Whether your business is big or small Advertising is an essential way of exposing customers to your brands. With the increasing competitiveness of business these days it is essential that your advertising has the greatest impact.

As such, we feel it necessary to identify the different forms of advertising mediums.

  • Television
  • Radio
  • Newspaper
  • Outdoor (from billboards to pole posters)
  • Magazines
  • Internet (from banner ads to websites)
  • Direct Mail

Now details of SSW previous experience with those advertising mediums we feel are more applicably to the I.T. industry:

Magazines

  • BPR: very strong response
  • Smart Access: good
  • Advisor: good
  • SQL Server Magazine
  • Communique: absolutely hopeless - we have had 0 response from full page ads.

Internet

Banner ads - We have had the best responses with the following websites:

  • Google
  • SQL Server

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